Thursday, October 21, 2010

Together We Did

7 months had past. Nothing came up, nothing had happened. It was now December of 2009. In May, my Dad lost his job as the CEO of a company up in South Ogden. The owner feared the economy and decided he could run the company by himself. We had hope that my Dad would find something. But 7 months later there was no luck.

My family had been vacationing in San Diego the Christmas of 2008. We were looking for a treat when we came upon a self-serve frozen yogurt shop. We loved it. We could each create the treat of our dreams – something that was individual and unique. When we returned home we found one in Utah and visited there frequently. Every time we went to one it was busy. As more months passed we wondered if it was the thing for our family to do to make a living.

We did our research, got the statistics, and traveled around Utah to see other yogurt shops. As we traveled around Utah we paid attention to a few things: how we were treated, what the atmosphere was like, and how the yogurt tasted. It was important to us that if we did open a yogurt shop we had a happy and cheerful environment, served top quality yogurt, and we wanted our customers to be treated with great care.

I will never forget the day we signed the lease for YOGOTOGO. Then we opened June 21, 2010. Together we could.

If it wasn’t for our family effort we would never have opened YOGOTOGO. Everyone had great ideas to share, and we helped out each step of the way. One of the things we like to do is brainstorm together. We design YoGO-isms as we dream and create with each other.  Together we can.

My Dad has the visual ideas. He did the interior design. He also keeps very good track of the sales, costs of goods, and inventory so we know what we need, and when we need it. But lots of the things my Dad does requires a phone call or an errand. This is where my Mom comes in. My Mom helps a lot at the shop being there to make sure everything is running smoothly and things are taken care of. But one of the most important things she does is make the phone calls and run the errands. Otherwise, without her we would run out of something, or our products wouldn’t be delivered on time.
           
       I always think that what I do doesn’t help that much. But without mine and my siblings help, YOGOTOGO would be different. Whether it’s the Friday night we spend there as a family, or the extra hour we spend after closing to clean, or even by the word we spread. By just talking about it, or when someone brings it up that might be one more Yogoteer coming to support my family.
      
       We have a quote displayed on the wall at YOGOTOGO that I think describes “together we can”:

“You can dream, create, design and build the most wonderful place in the world…but it requires people to make that dream a reality.       –Walt Disney
Together We Did.

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